The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art |
Contents
Acknowledgments | 1 |
1234 | 8 |
consumer esthetics | 23 |
Criticisms and defenses of interpretive semiology | 43 |
Preview | 60 |
Chapter III | 151 |
The joys and sorrows of consumption | 158 |
sentimentality | 169 |
Epilogue | 225 |
Other editions - View all
Common terms and phrases
Aeneas Alexis Colby analysis appears approach archetypes artistic artworks aspects Axel Babowsky Belk Blake Carrington Bloom Carrington characters Charles Charles Foster Kane Christmas Citizen Kane Coastal disturbances communication concerning consumer behavior consumer esthetics consumer research consumption symbolism contrast Dallas Darth Vader developed Dex Dexter Dido Dynasty Elizabeth emotional episode example Exhibit experience falsificationism father Faust feeling film film's Goethe's Gremlins Hans Solo happy hermeneutic hero Hirschman Holbrook human ideology interpretive semiology J. R. Ewing jingling Journal of Consumer Kane Karen live marketing imagery material meaning mogwai Morris motion pictures movie myth mytheme narrative nature neopositivistic semiotics Nora Odysseus Pamela perspective play possessions relationship role romantic sacred consumption scene scientific Scrooge secular consumption semiological interpretation semiotics sentimental signified social sorrow spirit status story structure Susan symbolism and marketing syntactic tears tells theme Tilly Tiny Tim Tommee Ultimately Werther wife woman York
References to this book
Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End Stephen Brown,Jim Bell,David Carson No preview available - 1996 |
Marketing Discourse: A Critical Perspective Per Skålén,Markus Fellesson,Martin Fougère No preview available - 2008 |