Political Judgment: Structure and ProcessMilton Lodge, Kathleen M. McGraw How are impressions about political candidates organized in memory? What is the nature of political group stereotypes? How do citizens make voting decisions? How do citizens formulate opinions about key issues and politics? The contributors to Political Judgment: Structure and Process reach answers to these questions that will substantially influence how the next generation of scholars working at the intersection of political science and sociology, and public opinion researchers more generally, go about their work. |
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Contents
Stereotypic Accuracy in Judgments of the Political | |
The Relation between Political Attitude Importance | 19 |
Toward a Procedural Model of Candidate Evaluation 111 | 39 |
Computational Experiments in Electoral Behavior 141 | 69 |
The AccuracyEffort | 13 |
A Computational Model of | 35 |
The Measurement | 55 |
Bibliography 271 | 77 |
Preface | 3 |
7 | 65 |
Wit and raillery | 71 |
Aesthetic forms | 101 |
Retreat and the inner self | 122 |
Imitation | 272 |
The Imitation of Satire II i | 287 |
309 | |
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accuracy activation analysis attitude importance attributes Augustan poetry Augustus Bolingbroke Book of Horace campaign candidate evaluation chapter cognitive effort cognitive organization computational considerations correlations Cupiennius Dacier decision rules decision theory Democratic dimension effects experiment experimental explore friends George Ogle Hillsdale Horace's epistle Horace's poem Horatian satire Imitation of Epistle impression formation individual information processing information-processing ingroup interpretation irony issue Journal of Personality Judd judges judgments Julius Florus Juvenal knowledge Krosnick Latin Lawrence Erlbaum Associates lines Lodge long-term memory Lucilius Maecenas McGraw measures memory memory-based moral negative node Ofellus on-line opinion outgroup passage Personality and Social poet poetic poetry political candidates Political Science Pope Pope's Imitation positions prospect theory Rahn recall relationship relevant Roman Satire Shaftesbury Social Cognition Social Psychology sophistication stereotypic strategies Stroh structure subjects suggests survey questions targets theory tion variables vote choice voters